Gaylord Texan Resort Announces 2020 Holiday Programming Including I Love Christmas Movies Pop-Up Experience


As the holiday season approaches, Gaylord Texan Resort is excited to announce a new one-of-a-kind marquee Christmas pop-up experience that will debut this November.  Called “I Love Christmas Movies,” the new experience presents a multi-sensory exhibition in collaboration with Warner Bros. Consumer Products allowing guests to experience beloved holiday movies in a completely new way. The new pop-up experience anchors Gaylord Texan’s lineup of renowned annual Christmas programming, promising an enchanting holiday celebration this year.

I Love Christmas Movies presents a fully immersive exhibit featuring key moments from some of the most iconic Warner Bros. Pictures Christmas movies including THE POLAR EXPRESS™, A CHRISTMAS STORY™, ELF™, NATIONAL LAMPOON’S CHRISTMAS VACATION™, and THE YEAR WITHOUT A SANTA CLAUS™. As guests young and young at heart navigate the multi-sensory exhibits, they will enjoy over 13 fully immersive scenes complete with replicas of film props, audio clips and more, making visitors feel as if they have stepped into part of the actual story. Guests will travel with Buddy the Elf from Santa’s North Pole workshop to New York City; take photos in front of the Griswold’s house adorned with thousands of Christmas lights; and more.

With a full lineup announced soon, visitors can look forward to experiences such as snow tubing, ice skating, gingerbread decorating, character breakfasts, a holiday scavenger hunt, stories with Mrs. Claus, and Christmas-themed escape rooms as well as two BRAND-NEW events including a walkthrough outdoor lights attraction and snowman building with REAL snow! All of these can be enjoyed on the resort’s 125-acre property featuring four-and-a-half acres of airy indoor atriums decorated with two million twinkling lights, 15,000 shimmering ornaments, magical miniature train sets, and an ALL-NEW towering Christmas tree featuring a light show.

“More than ever this winter, friends and families will be seeking places they can go to experience the joy and magic of the holiday season together in a safe setting, and we are looking forward to providing an amazing selection of unique and memorable experiences for them at our (open) resorts in a safe and secure manner,” said Mike Stengel, Senior Vice President of Gaylord Hotels at Marriott International.

As the safety of its guests and STARS (employees) is of paramount importance, the Christmas at Gaylord Hotels program is being developed in accordance with Marriott’s “Commitment to Clean” program and with enhanced protocols and social-distancing measures. Programming will also operate in consideration with the latest local, state and federal legislation.

Tickets for Christmas at Gaylord Texan will go on sale on October 1, 2020. Christmas programs at Gaylord Texan will take place November 13th, 2020 – January 3rd, 2021. Overnight Christmas packages inclusive of entrance into the I Love Christmas Movies immersive pop-up experience are available to book now. For more information about the I Love Christmas Movies pop-up and Christmas programming, visit, which will be updated with this year’s lineup soon.

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