‘Deadpool’ And ‘This Is Us’ Publicity Campaigns Wins Top Honors at The 54th Annual ICG Publicists Awards

TV Presenter Renee Bargh arrives at the 54th Annual ICG Publicists Awards at The Beverly Hilton Hotel on February 24, 2017 in Beverly Hills, California. (Photo by Mathew Imaging/WireImage)


The International Cinematographers Guild (ICG, IATSE Local 600) Publicists today announced winners of its 54th Annual ICG Publicists Awards at the Beverly Hilton Hotel. Deadpool (20th Century Fox) won the top honors for Best Publicity Campaign for Motion Pictures and This Is Us (20th Century Television) won the Best Publicity Campaign in Television. The awards, chaired by Henri Bollinger and co-chaired by Tim Menke, took place before an audience of more than 900, including guild members, Hollywood public relations and marketing executives, producers, studio and network executives, celebrities and press.

Jeffrey Katzenberg, Founder of DreamWorks Animation and WndrCo, received a Lifetime Achievement Award from actress Kate Hudson (Deepwater Horizon) and PMK-BNC Vice Chairman Brad Cafarelli. Denzel Washington was presented the Motion Picture Showman of the Year Award by producer Jerry Bruckheimer (the CSI series, the Pirates of the Caribbean movies). Writer/director/producer Ryan Murphy received the Television Showman of the Year Award from Sarah Paulson (American Horror Story, The People v. O.J. Simpson: American Crime Story). In an emotional presentation, Renée Zellweger (Bridget Jones’s Baby) presented longtime publicist and B|W|R Public Relations co-founder Nanci Ryder with the President’s Award.

Additional presenters of this year’s awards included Gabrielle Carteris (SAG-AFTRA President), Keltie Knight (The Insider), Tony Denison (Major Crimes), Brenton Thwaites (Pirates of the Caribbean: Dead Men Tell No Tales) and Stacy Keach (The Life and Death of John Gotti).

Andrew Schwartz (Motion Picture) and John Johnson (Television) received awards for Excellence in Still Photography, respectively. The Les Mason Award was presented to Rosalind Jarrett Sepulveda. The Press Award went to Grae Drake of Rotten Tomatoes, and the International Media Award was bestowed upon Brent Simon (China).

Henri Bollinger said in his opening remarks, “These awards demonstrate the impact that publicists have on the success of movies and television shows. It’s significant that they coincide with the Oscars since both help bring positive attention to the people responsible for popularizing the art of entertainment.”


Maxwell Weinberg Publicist Showmanship Motion Picture Award


Maxwell Weinberg Publicist Showmanship Television Award

This Is Us

Excellence in Unit Still Photography for Motion Pictures Award:


Excellence in Unit Still Photography for Television Award:


Les Mason Award, the highest honor publicists can bestow on one of their own:


Press Award:

GRAE DRAKE, Rotten Tomatoes

International Media Award:


The sponsors for the 54th Annual ICG Publicists Awards are 20th Century Fox, Twentieth Century Fox TV, FX Networks, Warner Bros., Paramount Pictures, Universal, DreamWorks Animation, CBS Films, Deadline, Junket Productions Inc., Sony Pictures, The Walt Disney Studios, The Hollywood Reporter, Variety, Creative Handbook, NBC Entertainment, Will Rogers Motion Picture Pioneers Foundation, City National Bank, Step & Repeat.com, Below The Line, SHOOTonline, Warner Bros. Photo Lab.

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