SMG REINVENTS WAYS TO ENJOY MOVIEGOING DURING THE HOLIDAY SEASON

 

Dallas-based Studio Movie Grill (“SMG”), the leader and premier provider of the in-theater dining experience encourages its guests and communities to create new memories at the movies this holiday season. As part of the #CinemaSafe NATO campaign, the confidence of SMG guests, and movie-goers across the country, continues to rise. An extensive study was recently published that confirmed no outbreaks of COVID-19 in over 100 million worldwide visits could be traced to a cinema where precautions and sanitation measures were taken. The article and more about SMG’s health and safety protocols can be found here  https://www.studiomoviegrill.com/story/reopen

“SMG is extremely grateful to its committed and loyal guests for returning to our theaters and the results from those visits have been encouraging. We continue to see our percentage of guests ordering food and beverage reach historic highs, and the average spend per person is growing at double digit rates,” said Tonya Mangels, head of marketing and revenue. “SMG’s market share has hovered around #14 the last few weeks but moved into the Top 10 in box office this past week with FREAKY at #1. Highly anticipated films like BUDDY GAMES and CROODS, and holiday classics including IT’S A WONDERFUL LIFE, will be on screen to help end this challenging year on a positive note.”

SMG continues its focus on private auditorium rentals, $5 value pricing on Tuesdays and Thursdays for new release tickets, Kids Eat Free on Sundays with an adult entree, and a contact-less ordering experience through the SMG App and self-service kiosks. “Sundays tend to be a day for families at SMG, so we are welcoming them back and showing our gratitude with a new Kids Eat Free offer,” added Mangels.

SMG private auditorium rentals have always been a favorite for corporate events, and the expanded program has been extremely successful with new audiences looking for venues that serve groups in a safe environment. To further build on the program in select locations, SMG is offering a 50% Flash Sale on private events. Now guests can try the private theater experience at SMG for as little as $100 if they book between November 17-20, 2020 at select locations including Holcomb Bridge in Alpharetta, GA; Tampa and Seminole, FL; and Spring Valley, Plano, and Northwest Highway in the Dallas area. For more information, please visit https://www.studiomoviegrill.com/story/private-events.

Coming up next week, Studio Movie Grill will feature an early Black Friday & Cyber Monday Gift Card Sale 11/26-12/1 (Thursday-Tuesday) https://www.studiomoviegrill.com/gift-card

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